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weLOG #10: Action.
Dear friends, Action. That’s the word I would use to describe weMORI since I last wrote to you. The fundraising team has applied to three...

Ian Shimizu-Pughe
Feb 14, 20212 min read


Devblog #2: Beta blues
Greetings weMORI backers and team members! “If it’s easy, it’s probably not worth doing.” ―My father First of all, thank you all for your...

weMORI alex
Feb 14, 20214 min read


3 Types of Forest Distinctions Based on Latitude
Forest communities can be grouped based on their geographic location, precisely latitude. There are three main types - tropical,...

Joanna Arai
Feb 14, 20213 min read


weLOG #9: Welcome to teaMORI
In Japanese there’s a phrase that goes like this: 十人十色 It means ‘ten people, ten colors’. I’ve never been in a team more fitting of this...

Ian Shimizu-Pughe
Jan 30, 20213 min read


weLOG #8: APPy new years!!
Dear Friends, Happy New Years! Another revolution around the sun has begun. Thank you to all of you that crossed paths with weMORI in...

Ian Shimizu-Pughe
Jan 13, 20211 min read


5 GOOD NEWS FOR THE PLANET IN 2020
It is finally over, but we will not forget it easily. 2020 has been a challenging year for all of us. It’s also been a tough year for the...

Riccardo Sanavio
Jan 9, 20216 min read


The many ways of defining a forest
What is a forest? It might not be as easy to answer as you may think. #definitions #forest #rabbit-hole What is a forest? Most of us,...

Joanna Arai
Jan 9, 20213 min read


weLOG #7: Merry Christmas
Dear all, Feliz Navidad 🎄 Merry Christmas 🎅 メリークリスマス 🎁 God jul 🔔 We hope you’re enjoying a wonderful holiday season with your loved...

Ian Shimizu-Pughe
Dec 25, 20202 min read


weLOG #6: We’re so close
Hello all, We’re almost there. But not quite. Our app is still waiting for approval from the app stores. The anticipation! As soon as...

Ian Shimizu-Pughe
Dec 20, 20201 min read


weLOG #5: weMORI Beta Launches, Tomorrow.
Dear all, Tomorrow is a big day. The weMORI beta is releasing. In about 24 hours, you’ll be able to download it from the app store....

Ian Shimizu-Pughe
Dec 19, 20202 min read


weLOG #4: December was a year ago
Dear Friends, Happy December! Oh, how time flies. This time last year, Alex and I were in Tokyo, exploring the potential of the weMORI...

Ian Shimizu-Pughe
Dec 2, 20202 min read


weLOG #3: 3… 2… 1… Launching soon!
Hola friends 👋 We have a video for you. What you saw is what’s called an alpha version of the app. It’s basically a rough sketch of what...

Ian Shimizu-Pughe
Nov 24, 20203 min read


weLOG #2: We're setting the stage
🇯🇵 日本語はこちら💌 Hello Friends, It’s been an eventful week. I (Ian) crossed oceans from Japan to Mexico. I’m typing this right now from...

Ian Shimizu-Pughe
Nov 11, 20204 min read


weLOG #1: Thank you, and we're back
Sorry for the long silence -- we haven’t gone anywhere. Despite being quiet, weMORI has been hard at work!

Ian Shimizu-Pughe
Oct 28, 20204 min read


Devblog #1: First update
We’re now officially in alpha. This means that a few of us have the humble beginnings of the weMORI app on our phones.

weMORI alex
Oct 28, 20202 min read


Everyday is Earthday
In the five decades since the last Earth Day, what have we gained and what have we lost? Will Earth Day 2070 be scorching hell or an epic...

Ian Shimizu-Pughe
May 1, 20204 min read


The First Law of Human Existence
It should be obvious, but it’s not. So let’s reconnect. Today I want to share something that I have always preached. It’s a simple truth...

Ian Shimizu-Pughe
Apr 22, 20205 min read


Trees were once killers.
Their global conquest began over 385 million years ago. As they spread and dug their roots into the crust of the planet, they caused...

Ian Shimizu-Pughe
Feb 13, 20201 min read
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